ICMI 2015: First international conference for marketing in the insurance industry
IPAG Business School, a leading French management school is happy to welcome you to the first International Conference for Marketing in the Insurance Industry (ICMI). The ICMI will take place in the heart of Paris on 9 June 2015. The aim of the conference is to bring together leading scholars to discuss key issues in Marketing in the Insurance Industry. Participants will have the opportunity to present their research and networking.
Organiser: Ilaria Dalla Pozza (IPAG Business School)
Description of the conference: The insurance industry plays a major role in the development and growth of the economy. Recently, the insurance industry is undergoing radical changes due to new legislations, technological innovations and new customer behaviors. The first International conference for Marketing in the Insurance industry (ICMI) accepts contributions from scholars interested in marketing and innovation in the insurance industry. Contributions may apply (but are not limited to):